Nani’s keenly awaited crime drama, HIT: The Third Case, is inching towards its theatrical release date. The film is set to hit silver screens worldwide on 1st May, and the promotions are going on in full swing, with Nani and Srinidhi Shetty leading the promotional blitzkrieg.
Gone are the days for countdown posters, as HIT 3’s team, spearheaded by Nani, has been releasing specially shot countdown videos over the past few days. Another interesting aspect of these countdown videos is that they were shot on location during the making of the movie. This strategy is proving to be cost-effective, while the videos also offer a quick sneak peek into the blood-soaked world HIT 3 is set in.
Incidentally, Venkatesh and Anil Ravipudi did something similar Sankranthiki Vasthunam earlier this year. They released special promotional videos that were exclusively shot on location, and those videos generated a lot of buzz for the movie, and the box office result is well known to everyone.
Whether or not Nani’s HIT 3 succeeds in recreating Sankranthiki Vasthunam’s massive success at the box office worldwide will be known in a few days. Meanwhile, with five more days for the film’s release, brace for more countdown videos to hit social media from the world of HIT 3.
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